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Half a million Indian users may have been affected
Facebook says “Cambridge Analytica’s acquisition of Facebook data through the app developed by Dr. Aleksandr Kogan and his company Global Science Research Limited (“GSR”) happened without our authorization and was an explicit violation of our Platform policies.” It ran an investigation “with respect to Indian user data” for the app “thisisyourdigitallife” which is at the centre of the case. Based on this investigation, Facebook says:
· A total of 335 people in India installed the App, which is 0.1% of the App’s total worldwide installs. Facebook says the information available to it is limited to people who installed the App throughout its lifetime on the Facebook Platform (i.e. 2013 to no later than 17 December 2015).
· Facebook reports that 562,120 additional people in India were potentially affected, as friends of people who installed the App. This yields a total of 562,455 potentially affected people in India, which is 0.6% of the global number of potentially affected people.
This is Facebook’s first official confirmation of the possible scope of the data leak in India. To put this in perspective, Facebook currently has over 250 million users in India. By this count, about 0.22% of Indian users were potentially affected.
Facebook’s India numbers come a day after it revealed that personal information of as many as 87 million people, most of them in the US, may have been improperly accesed by Cambridge Analytics. About 270,000 people worldwide downloaded a personality quiz app and shared information about themselves and their friends with a researcher, who then passed along the information to Cambridge Analytica, in a move that Facebook says was against its rules.
In damage control mode to contain the fallout of the crisis, Facebook has announced several changes to the way it operates its platforms. Mark Zuckerberg faced the press on April 4 responding to many of the questions being raised by the crisis. (see full transcript
here) Facebook’s Chief Technology Officer Mike Schroepfer on 4 April published an update to Facebook’s plans to restrict data access to the company with more transparency on how it collects and uses people’s data. (
This follows earlier plans announced on 28 March to make its privacy tools easier to find (click
here) and a crackdown on its platform being abused by third parties (read
India has the highest number of Facebook users in the world (250 million), with the United states (230 million users) coming in second.